Friday, 24 February 2012

Creating A Production Company Logo

We would want from our logo to be very simplistic but very effective and can be remembered well.

We would particularly like some kind of image to represent our company like Spyglass Entertainment have done.

Our company names are very simple, but we have come up with Diamond Films, as it is catchy, prestigious & we can incorporate many different images with it.

In terms of colours, we would want blacks and whites most likely, as they are very contrasting, stand out, and look professional, however we are thinking of using a dark red as it shows a horror-genre as it has been tried and tested with the Hammer & Lionsgate film production logos.

With fonts, we are hoping to have something very bold and catchy, but nothing with jagged edges like the original Hammer Films logo, as we think that doesn't look professional and is outdated. From using dafont.com, we have come to the conclusion that this font "Sanford" would be the best:


We really like how bold it is, and it looks very professional in our opinion. As the letters have the feet on them, it immediately took our attention as it looks quite posh.


Here are some images that have given us inspiration for our final logo:

We like this one because of the way the diamond is, as it is very simple but an effective design.
Again this is a very simple design, but we also like how the diamond has a gradient in it, which gives it a bit more colour.











In terms of special effects, we would ideally want to keep it relatively simple, so we were thinking of a simple fade in and a fade out.


Here is the finished logo, we have made:


We decided to use red for the diamond and the lettering as it represents a blood-like colour and of the horror genre which we like and it stood out better than plain white.

Overall, we are happy with this logo and look forward to see it in our opening for our film.

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